Qittitut is uniquely positioned to help companies achieve revenue growth in business-to-business and industrial services and technologies markets. We are either brought in by a company directly, or we are brought in by their private equity or VC investors or their Board to help grow revenues and margins through
- New business development, product launches and innovations in marketing, pricing, sales and communications
- M&A opportunity analysis, due diligence and integration
- Strategy and organizational development, process design and capital allocation, and performance management systems.
We have deep and substantive experience in oil and gas, oilfield services, IT and information services, utilities, telecoms, publishing, financial services and waste management.
Growth strategy
- Assessment, development and execution
- Due diligence (acquisition and partnering analysis)
- New business opportunity analysis and entry strategies
- Market sizing and segmentation
- Planning and forecasting
- Pricing optimization
- Sales force effectiveness and channel development
Marketing
- Brand audit, development, repositioning and rollout
- Competitive assessment and technology watch
- Corporate identity and marketing communications
- Market assessment, segmentation, sizing and modeling
- Market and customer value capture research via one-on-one office interviews, telephone and online surveys, focus groups and conjoint studies
- Pricing analysis and program and policy development
- Sales messaging
- Satisfaction and loyalty program assessment and development
Market research
- Gaining insights for a growth strategy
- Entering a new market
- Conducting due diligence on an acquisition or joint venture
- Developing new brands, products or services, or repositioning existing brands
- Assessing marketing, sales and support effectiveness
- Determining customer perception and level of satisfaction or loyalty with product and service offerings
- Evaluating a competitor's customer perception and level of satisfaction or loyalty to find weaknesses and to establish sales targets
- Learning from the customer how to promote, sell and price your offering
Organizational development
- Executive coaching and leadership development
- HR practices and process improvement
- Management and sales compensation and incentives
- Organizational effectiveness and performance management
- Transition planning and implementation
Process improvement
- Economic analysis, portfolio management and capital allocation
- Lean Six Sigma consulting and training
- Change management
Training
- Strategy, marketing, sales and pricing
- Lean Six Sigma
- Management and employee development
- Employee benefits and retirement